This May professionals in milling and processing from around the world finally have the chance to return to their favourite Dutch city for global expo VIV Europe.
Utrecht in The Netherlands boasts a proud history of hosting exhibitions to welcome and inform feed industry executives from around the world. Now Utrecht is preparing to take on that role once again, when the VIV Europe 2014 world expo for poultry and livestock husbandry and processing takes place in this beautiful city from May 20th to May 22nd. A unique trade show where crop and feed technology will play a prominent role.
Special feature: CropTech-FeedTech
For instance a debate on digital engineering at the heart of feed production will take place as well as a major CropTech-FeedTech conference on Wednesday May 21st. Before the conference launches, an open discussion involving all of the participants will commence with short presentations on the digital engineering theme by six global suppliers. Key suppliers who will address automation in all parts of the feed manufacturing chain, from mixing and conveying to pelleting and extrusion.
The developments in this field are progressing so rapidly and are so vital for the production of animal protein that this theme has attracted massive international interest. Exhibition manager Ruwan Berculo explains: “Within the central theme of ‘Sustainable intensification’ the production of animal feeds is essential. The quality of the feed is a spearhead because this has such a massive influence on the quality of the end products for the consumer. The feed component is also a significant factor for the cost price of meat, poultry meat and eggs. The production of high-quality feed is therefore a main topic at VIV Europe. The scientific world is discovering an increasing level of how the production chain can be managed by using technology and automation. It all comes down to the ability to switch quickly between various protein-rich raw materials, depending on price and availability on the world market and tracking and tracing.” At VIV Europe experts and exhibitors will therefore be presenting their best techniques and launch a variety of ground breaking products in this particular field.
20,000 key players, 140 countries
Berculo concludes: “Visitors will discover the combination of the technology on show and the seminars and congresses that will allow them to gain greater in-depth knowledge. We are expecting 20.000 key players from 140 countries to attend. Many are from Asia, Africa, the Middle East, South America and Russia. In addition entire diplomatic delegations will come to take a look at the world premieres. ” Complete cattle farm complexes and systems which cannot be exhibited at the show because of their size, will be visited via field-trips. Six hundred exhibitors from 45 countries have their latest products set to present to the entire industry. They are ready. Are you?
Attending VIV Europe is free upon registration. Please click here for your free ticket!